Great Thoughts on Simplicity

I recently read an article in Associations Now Magazine about simplicity. I enjoyed these two quotes:

“Simplicity is about subtracting the obvious and adding the meaningful.” –John Maeda, author of the Laws of Simplicity

“Simplicity is the essence of profound insight.” —Good to Great author Jim Collins So often people think big words and jargon equal intelligence, so I thought these quotes were refreshing.

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